Ready to push the boundaries of success?
Do you want to grow your business?
Do you find it challenging to attract, motivate, and retain top talent?
Have you struggled to realize the desired outcomes of your strategy?
Do you feel that you’re making all the right business moves but are still coming up short?
If you answered yes to any of these, Outsizing is the book for you. Outsizing is THE strategy playbook for leaders seeking to strengthen their culture, leverage advantages, focus on the essential, provide outstanding experiences to customers, and maximize financial returns.Purchase
Meet the Author
In Outsizing, author Steve Coughran assembles decades of research, hundreds of interviews, and multi-industry consulting experience to identify the strategic factors that dictate the difference between exorbitant success and bankruptcy. This helpful guidebook walks you through crafting and implementing proven strategies to outgrow your limitations to achieve extraordinary results. Outsizing uniquely combines the principles of strategy, innovation, and finance into a comprehensive framework for generating value.
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Praise for Outsizing
JOHN BERKLEY, PRESIDENT OF COMPETITIVE EDGE CORPORATION
“Coughran knows that any great strategy is underpinned by effective leadership. This book shares new ways of thinking to help every employee maximize their leadership potential and strategic impact in their organization.”
SYDNEY FINKELSTEIN, PROFESSOR OF LEADERSHIP AT DARTMOUTH COLLEGE, IS THE AUTHOR OF THE BESTSELLING BOOK SUPERBOSSES AND HOST OF THE POPULAR PODCAST, THE SYDCAST.
“Outsizing effectively blends art and science by providing a manageable step-by-step process to help leaders design, implement, and realize their strategies. Coughran has written a strategic guidebook for the modern company complete with hands-on tools, practical frameworks, and real-world examples.”
MARK GOTTFREDSON, PARTNER, BAIN & COMPANY
“Outsizing covers the gamut of management issues and provides practical approaches to improving your management skills and provides practical advice on techniques that will improve your results.”
RICHARD W. SEXTON, ENTREPRENEUR AND PRINCIPAL, LDR INVESTMENT GROUP
“As a five-time co-founder and long-time entrepreneur I can appreciate the challenges that Coughran aptly describes; and found immediate benefit in the systematic approach to focus on your ideal customers, prioritize activities, build advantages, integrate finance and maximize the impact of your team! Coughran succinctly outlines this approach in “Outsizing”— a must read for young and seasoned entrepreneurs and business leaders alike!”
SHARON LASSAR, PH.D., DIRECTOR, UNIVERSITY OF DENVER
“Outsizing is a quick reference book for leaders seeking a holistic guide to capitalizing on their organization’s unique capabilities. It stimulates strategic thinking and provides a framework for successful execution. If you adopt the tools Coughran provides, your organization will master continuous innovation.”
JOHN BEZZANT, CHIEF INVESTMENT OFFICER, AIMCO, FORTUNE 500 COMPANY
“Outsizing is full of rich insights, real-world examples, and applicable take-aways. This book is a must-read for anyone interested in boosting their business acumen and implementing an effective strategy.”